DECEMBER 8TH, 2021 at 7:00 PM. A store like no other, the architectural gem is considered a national treasure, part of the fabric of Los Angeles, indelibly etched into the city’s cultural soul. This hard-cover volume combines 100 beautifully reproduced historical photographs with the dramatic text of award-winning author Margaret Leslie Davis.
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The Windsor Square Hancock Park Historical Society
Bullocks Wilshire: The Genius Team Who Created Los Angeles’ Famed Art Deco Masterpiece
with author MARGARET LESLIE DAVIS
Please join us December 8th, 2021 at 7:00pm
Excavation for Bullocks Wilshire began in 1928. Located at 3050 Wilshire Boulevard near present day MacArthur Park, the enterprise was hailed as the first suburban department store and the first to cater to the automobile. The steel girder skeleton of Bullocks Wilshire began to take shape in 1929. John and Donald Parkinson, father and son, served as the building’s gifted architects.
The father and son firm founded by John Parkinson in 1894 was already responsible for many of the city’s great landmarks, including the Los Angeles Athletic Club, the Memorial Coliseum, City Hall and later Union Station. The design featured a landmark 241-foot tower. The advertising value of the stunning tower paid off handsomely and it became the signature stamp of the revered Los Angeles landmark.
Bullocks Wilshire recounts the lives of the two immigrant entrepreneurs, John Gillespie Bullock and Percy Glen Winnett, who, with this magnificent department store, tested a new theory of retailing in the suburbs, and the architectural team, Parkinson and Parkinson, who executed that vision into one of Los Angeles’ most beloved landmarks.
Written by a noted chronicler of Los Angeles history based on extensive interviews and research, Bullocks Wilshire promises readers an unprecedented opportunity to peek inside the doors of a unique architectural icon and discover its rich history from construction and golden age to its renovation and rebirth.